IQVIA AI Governance and Privacy Operations Reporting
February 25, 2026
IQVIA AI Governance and Privacy Operations (AI PrivOps) Reporting establishes a privacy-first framework for AI-driven audience modeling in healthcare marketing, combining federated learning and synthetic data to protect sensitive information while maintaining performance. It delivers continuous, auditable oversight that tracks and governs AI and privacy risk without exposing raw data, helping brands stay aligned with evolving regulatory expectations. Beyond governance, AI PrivOps provides performance curves and feature-level insights that enable marketers to evaluate model robustness, scalability, and targeting effectiveness across audience segments. Download the insights brief to learn more.
