NP and PA Data Solutions
Identify the NPs and
PAs at the center of patient care
Reveal prescribing behavior, practice dynamics, and
clinical experience across more than 800,000 advanced practice providers (APPs) managing a growing portion of patient care.
Inferred Specialty—identify the true clinical focus of APPs
Gain a clearer picture of the NPs and PAs diagnosing, treating, and managing patients in real-world practice, rather than relying on credentials alone.
-
Uncover NP and PA specialists missed in conventional data models.
-
Classify clinicians using real-world treatment behavior, revealing actual clinical focus.
-
Connect brand messages with clinicians actively caring for patients facing the conditions you serve.
-
Refine segmentation to support strategy and resource planning.
-
Inform activation beyond credential-based targeting alone.
TotalOffice™—map APP care teams and overlooked influencers
Uncover affiliated and unaffiliated NPs and PAs at priority office locations, surfacing high-value prescribers outside the current list and supporting claims‑based reprioritization.
-
Map NPs and PAs using real‑world claims data, including diagnosis exposure and prescribing behavior.
-
Identify high‑value NP and PA prescribers based on patient volume, TRx activity, and therapeutic relevance.
-
Segment NPs and PAs by affiliation status and practice setting to reveal office‑based and independent prescribing influence.
-
Support field force alignment, whitespace analysis, and target list optimization using claims‑driven insights.
-
Activate across both digital and field channels throughout the brand lifecycle.
TrueRx™—see which NPs and PAs truly initiate therapy
Analyze claims patterns to validate the NPs and PAs making treatment decisions within existing segment lists.
-
Correct attribution gaps to reveal and ensure prescribing credit goes to true therapy initiators.
-
Pinpoint NPs, PAs, or MDs who start treatment by analyzing diagnosis-to-script sequencing, even when billing attribution is masked.
- Support segmentation refinement, campaign activation, and field prioritization.
- Link verified prescribing insights to individual NPs and PAs for targeting and campaign measurement.
Scoring Analysis—prioritize NPs and PAs by brand-aligned value
Prioritize NPs and PAs for engagement by integrating prescribing behavior, affiliations, and treatment patterns into brand‑aligned scoring.
-
Highlight influential APPs by incorporating practice setting, diagnosis exposure, and treatment activity into scoring logic.
-
Reflect disease‑state engagement, clinical focus, volume tiers, and practice structure through configurable scoring dimensions.
-
Tailor scoring weights to brand priorities such as early adoption potential, relevant experience, and access dynamics.
-
Support territory planning, segmentation, and resource deployment for field and digital engagement strategies.
Intelligent omnichannel solutions that transform engagement at scale
Audience Identity Manager® XR (AIM XR)
Enhance the continuum of care by leveraging daily 1-to-1 HCP-level digital behavioral insights to deliver timely and relevant information when and where HCPs need it most.
IQVIA Media Operating System
Plan, activate, measure, and optimize your omnichannel HCP and DTC campaigns, all from one single integrated platform, powered by IQVIA’s industry-leading data and healthcare expertise.
Infinite Dimensions
A self-service, integrated data platform solution for faster, better insights and superior HCP profiling built on the backbone of IQVIA’s unmatched data assets.
.png)
